Deals

Creating deals and deal types

Deals track transactions — buyer or seller — with value, commission, stage, and expected close date, linked to the lead.

2 min read 2 views

Quick answer

Create a deal when a lead becomes a real transaction. Choose buyer or seller, set the stage, value, commission, and expected close date, and link it to the lead so relationship history and transaction details stay connected.

Leads are people; deals are transactions. When a lead becomes a real opportunity to earn a commission, track it as a deal. Deals are where the income side of your business lives.

What a deal is

A deal represents one home purchase or sale, with its own value, commission, stage, and expected close date. A single lead can be connected to a deal, so you keep both the relationship history and the transaction details without duplicating information. Not every lead becomes a deal — only when there's a concrete transaction to track.

Buyer deals vs seller deals

Buyer deals track someone purchasing a home, from active search through closing. Seller deals track a listing, from going live through closing. Choosing the right type keeps your pipeline organized and lets you compare your buyer-side and seller-side business.

Creating a deal

Set a clear title, the type, the stage, the value, your commission, an expected close date, and the linked lead. You can refine value, commission, and the date as the deal develops — but a realistic commission and close date early make your projections useful from the start.

Why keeping deals current matters

Your deals are the source of your closings, your GCI, your goal pacing, and your pipeline value. All of that is only as accurate as your deals — a minute keeping a deal current is what makes your Command Center and Reports something you can trust and plan from.

Steps / Key takeaways

  • A lead is the relationship; a deal is the transaction inside it.
  • Deals come in two types: buyer and seller.
  • Enter a realistic commission — it drives your GCI and goal pacing.

Frequently asked questions

Should every lead have a deal?

No. Create a deal when there is a concrete, active transaction to track through stages and a close date.

Why enter commission if it is just an estimate?

Commission feeds your GCI and goal pacing. A reasonable estimate, kept current, keeps your income numbers trustworthy.

leads deals

Need more help?

Sign in to contact support from your RelkoAI member workspace.

Sign in to contact support